Design Awards and Exhibition

Recent Animal Cruelty posters/Ad campaigns  These are a mixture of current and recent animal cruelty posters and ad campaigns that i feel are either very clever or just well crafted. I think for a successful poster/ad campaign it needs to be simple and clear but impactful and hard hitting.  Ideas:  As you can see from the statistic below, dogs are the most popular household pet in the UK. I am going to focus the majority of my poster campaign around dogs as i feel this would hit a wider audience. If all goes well i will try with cats but from past experience dogs have always been easier to photograph and this is another reason why i will be focusing on dogs.  www.statista.com  - I want to create a visually impactful poster series clearly showing the animal abuse/cruelty that is   present this day in age. Some people may find the images distressing but i want them to be shocking enough to make the viewer really step back and think.  - Could pos

  Initial thoughts on the brief:  I chose this brief as it was one that i could really put a personal stamp on. I felt that the other briefs were restricting and i wanted to do something which i was passionate about and this brief allows that as i can choose a cause close to me.  Causes that spring to mind:   Animal Cruelty/Abuse   Poaching Global Warming Stereotyping  Tattoos in the workplace  I have chosen animal cruelty. I feel that animal cruelty/abuse is such an important topic but i need to be careful not to replicate any previous designs as it is a topic which gets done so often but it is a topic I'm so passionate about that i cannot not do it. 

Below are the finished chosen designs in situ.  i feel all these designs work really well and communicate exactly what i wanted. I feel they will appeal to my target audience instantly and will grab their attention as they are all unique, detailed but bold and eye catching at the same time. the colours are something which i was sceptical about at first as i normally work in just black and white but i feel they add another level to the designs and really make them pop.